Louisville Magazine

APR 2014

Louisville Magazine is Louisville's city magazine, covering Louisville people, lifestyles, politics, sports, restaurants, entertainment and homes. Includes a monthly calendar of events.

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1 3 6 LOUISVILLE MAGAZINE 4.14 www.horsesandhope.org It was hardly a surprise when Orb won the 2013 Kentucky Derby. Based on the odds, he was the most likely winner of America's most famous race, and he returned $12.80 for a $2 bet, but that was only the beginning of some nice payouts. In addition to favored Orb, the top four fnishers included second-choice Revolutionary with crowd favorite Calvin Borel aboard. The two horses fans most expected to be in the top four were and yet the superfecta paid $28,542 for $1. With March Madness upon us, imagine picking the Final Four and getting that kind of payday. You can't, but the Kentucky Derby always produces big payouts on $1 bets. What is the most your offce pool pays? Maybe a few thousand bucks to one person if it's a big one? On Derby day, 318 people hit that $28,542 superfecta! And while a lot of the action is on track at Churchill Downs that day, plenty of people experienced the thrill of victory from their home, offce, party or on the go via TwinSpires.com and TwinSpires mobile. "While there is nothing quite like the thrill of experiencing the races live and in person, TwinSpires.com recognizes players' desire to have more convenient and accessible ways to play the races," said Jeremy Clemons, TwinSpires.com vice president of marketing. TwinSpires.com is the offcial account wagering platform of Churchill Downs Inc. and the Kentucky Derby and offers horse racing enthusiasts state-of-the-art ways to play the ponies on a daily basis as well as access premium tips, selections and analysis through its association with Brisnet.com, the offcial handicapping information provider of the Kentucky Derby and Churchill Downs. "Sports and entertainment enthusiasts who spend time online are accustomed to on-demand and interactive information, and Brisnet.com provides that to TwinSpires.com players," said Ed DeRosa, Brisnet.com director of marketing. One of the key benefts of TwinSpires. com is that players receive Brisnet.com Ultimate Past Performances and Brisnet Insider Picks & Power Plays for free when they wager. Churchill Downs Inc. launched TwinSpires.com in 2007, but the Louisville company has put its more than one century of creating a top fan experience behind the industry's leading account wagering site. With a streamlined sign-up process and simplifed wagering interfaces, TwinSpires.com makes your wagering experience smooth and fun. "It is easy to get started with TwinSpires. com," said Clemons. "It takes less than 10 minutes to sign-up, fund your account and make a wager." TwinSpires.com players have exclusive access to the most exciting promotions and contests in racing, including the TwinSpires Online Handicapping Series and TwinSpires.com Road to the Kentucky Derby SHOWdown, which gives players a chance at a $1-million payday. Each active player has access to TwinSpiresTV, the top online race- watching experience. Toggle between all tracks running, see live odds and handicapping information or watch race replays all with the simple click of a mouse. The action starts at 6 a.m. EST each day with racing from Africa, Dubai and Europe, and goes well past midnight with racing from Australia and the Far East. Of course in between there's plenty of great local action with racing from Churchill Downs as well as the sport's biggest events such as the Triple Crown, Keeneland, Saratoga, Del Mar and the Breeders' Cup World Championships. Visit TwinSpires.com or call 1-877-Spires1 to begin setting up your account today, and discover why the sport's leading online wagering site is where players win. Follow @TwinSpires and @Brisnet on Twitter for up-to-the- minute news, handicapping insights and racing discussion on the Triple Crown trail and year-round. Cheer Home a Winner From Anywhere with TwinSpires.com Special Advertising Section 129-137 AD.indd 136 3/20/14 10:39 AM

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