Louisville Magazine

JUL 2019

Louisville Magazine is Louisville's city magazine, covering Louisville people, lifestyles, politics, sports, restaurants, entertainment and homes. Includes a monthly calendar of events.

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10 LOUISVILLE MAGAZINE 7.19 THIS IS AN AD If you've always wanted to start your own business and have been kicking around ideas for a logo, then there's someone in Louisville you need to meet. Bill Reynolds and his team at Element 502 love helping residents launch local start-ups because these natives are big believers in the Fleur de Lis city. "You can start with a prayer and a dream or have a complete business plan," says Reynolds, president of Element 502, a digital marketing company that handles web, print and social media. "Our talent base is huge, and we can get you where you need to go." Reynolds and his four employees count large international companies among their clients, too. It's just that they really have a passion for helping Louisville entrepreneurs launch start-up companies in their hometown. "We all live in Louisville and we're all about our local community," Reynolds says. "This is our neck of the woods, this is our element, and that's why we chose the brand Element 502." The marketing company works with large, intermediate and start-up companies as well as non-profits. It provides graphic design, photography, copywriting, social media, search engine optimization, website, packaging, and branding and identity services. Its clients include dentists, lawyers, IT firms, equine owners, painters, plumbers and lots of others. "We work with clients to get their stories out there in front of the people who need to see it," Reynolds says. "We can work as shallow or as deep as they need us to. We can provide multiple services or handle just one area of their marketing. We're very flexible." Ray Peake, creative director at Element 502, has 26 years of experience in graphic design and marketing, and he says their firm uses all kinds of technology to market their clients. "If there's new technology that comes out, we're are all over it," Peake says. The team has years of industry knowledge and everyone is willing to pitch in and do multiple creative tasks to meet a client's needs whether it's shooting photos, creating a logo or launching a social media campaign, Reynolds says. "We're not hung up on titles," he says. "We just like to talk to people and hear about their ideas and dreams." Element 502 offers free consultations to would-be entrepreneurs and other businesses. To learn more about the firm's services, just call (502) 267-0999 to set up a meeting. "Louisville is the home of Element 502. We love working with small and large local businesses to help them grow and meet their goals," Reynolds says. A conversation with Bill Reynolds, president of Element 502 By Rachel Reynolds element502.com keeplouisvilleweird.com

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