Louisville Magazine

APR 2019

Louisville Magazine is Louisville's city magazine, covering Louisville people, lifestyles, politics, sports, restaurants, entertainment and homes. Includes a monthly calendar of events.

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26 LOUISVILLE MAGAZINE 4.19 Over 52 years, Jim Hines has helped style thou- sands of men in high-end clothing at Rodes and has become one of the top sellers in the country of Italian designer Ermenegildo Zegna — so much so that he's traveling to Italy this summer to attend an invite-only Zegna "conclave." With all that in mind, it should come THE BIT a spring Zegna suit. "You put that on, you feel well-dressed," he says. ere's precision to everything Hines does — the way he talks and dresses, the way he presses and hangs outfits for clients. He even keeps handwritten lists of customers to contact for trunk shows or other events, each name highlighted in blue, purple, orange or yellow to differ- entiate who has RSVP'd from who may need a call back. Hines, originally from near Bowling Green, credits this charac- teristic, at least partially, to the three years he spent as a clerk and typist in the U.S. Army after high school. He's fully aware of his detail-oriented, straight-laced vibe, so a few minutes into the interview he waves over Cheri, his wife of 31 years. "Cheri will bring the excitement to this," he says, dryly. e two met in 1983 when as no surprise that Hines is head-to-toe dapper, so sharp he could gut an Old Navy just walking by. His look on the March day I meet him: navy-blue half-lined Zeg- na suit, striped tie made of whatever fabric looks polished to a sheen, taupe monk- strap leather shoes, Armani circular-lensed glasses. I sit down with Hines at Rodes a few weeks before the Derby season slams the 105-year-old Louisville fashion stable. Why does he like the work? "It keeps me young," says Hines, who declines to give his age. "I like working with people." Get him talking about fashion, his tone is one of pure respect. His favorite Derby fashion era? "Right now. e colors are clearer. e patterns are beautiful. e coats are shorter. Everything fits closer to the body," he says. He points to a mannequin wearing Jim Hines Fixture By Anne Marshall Photo by William DeShazer THE PORTRAIT Hines with wife Cheri.

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